Instagram — change history

2026-05-09 Privacy Policy shift +1 e440c73

Meta renamed and expanded sections around rights management, ads, cross-account use, and Instagram/Accounts Centre data sharing, while adding advertising and communication-use details.

added: new rights-management section for managing, deleting, downloading, and porting data added: more explicit ad use, including sponsored/commercial content and audience network ads added: cross-account use through Accounts Centre and connected experiences changed: legal basis and controller references from Ireland to Meta Platforms, Inc. clarified: how message opens and other interactions may be used for communication and outreach

2026-05-09 Terms of Use shift +1 e440c73

Meta added subscription-without-ads language, expanded content removal/enforcement powers, and changed dispute resolution to consumer-home courts and Irish law for non-consumer claims.

added: option to subscribe without ads expanded: content can be blocked or restricted, not just removed added: advance notice and remedy opportunity for some account terminations changed: liability section now preserves statutory rights and limits exclusions changed: dispute forum/law to consumer home country or Ireland

2026-05-08 Terms of Use shift +2 9874279

Meta changed who the contract is with and revised content, account, liability, and dispute-resolution terms, including California court jurisdiction for non-consumers.

changed: contract party from Meta Platforms Ireland Limited to Meta Platforms, Inc. expanded: user data, personalized ads, and cross-product service language added: stronger liability disclaimers and warranty waivers changed: dispute forum to California courts for non-consumer claims clarified: account/content enforcement and review notice rules

2026-05-07 Terms of Use shift +1 3c64bda

Meta added more detailed ads, privacy, account, liability, and dispute terms, including Ireland law for non-consumer disputes and stronger content enforcement rights.

added: subscription-free ads and ad controls details expanded: account enforcement and review/complaints process changed: liability clause to EU-style statutory rights language changed: dispute forum to consumer main residence or Ireland for other cases clarified: content removal and intellectual property rules

2026-05-07 Privacy Policy shift +1 3c64bda

Instagram added a GDPR-style legal basis and rights section, plus expanded explanations for ads, Accounts Centre sharing, and joint-controller partner processing.

added: legal bases for processing and GDPR rights expanded: ad personalization and controls using accounts centre and cookies added: joint-controller disclosure for certain partner data changed: Meta Platforms entity named as Ireland Limited in more places

2026-05-05 Terms of Use shift +1 2bad5e5

Meta’s terms shift to Irish/California-era entity and law language, expand account enforcement discretion, and add stronger warranty/liability disclaimers with a new California dispute clause.

changed: contracting entity from Meta Platforms Ireland Limited to Meta Platforms, Inc. expanded: account removal/review discretion and notices added: explicit warranty disclaimers and broader liability limits changed: disputes from users’ home courts/Ireland to California courts for non-consumers

2026-05-05 Privacy Policy shift +1 2bad5e5

Meta expanded ad, account-linking, and communication tracking disclosures, and changed the covered controller and rights section to add more account-management options.

added: ads and sponsored/commercial content disclosures added: account linking and cross-account experience details added: email/message interaction tracking for communications changed: controller reference from Meta Platforms Ireland Limited to Meta Platforms, Inc. replaced: legal-basis/rights section with manage-or-delete-your-information section

2026-05-04 Privacy Policy shift +1 182eeef

Instagram added a legal-basis and GDPR rights section, clarified its Ireland entity, and expanded explanations of Accounts Centre and ad processing.

added: legal basis for processing and rights under GDPR changed: controller entity to Meta Platforms Ireland Limited expanded: Accounts Centre data combining across accounts expanded: ad targeting and measurement disclosures

2026-05-02 Terms of Use shift +1 5d601d0

Meta shifted Instagram terms to Ireland-based contracting, added ad-free subscription options, and expanded enforcement and dispute-resolution rules.

changed: contracting party to Meta Platforms Ireland Limited added: option to subscribe without ads expanded: content enforcement, review, and complaint-process language changed: consumer disputes now follow country-of-residence or Ireland courts clarified: liability and termination standards

2026-05-01 Terms of Use shift +1 a46c380

Meta changed Instagram-linked terms to clarify data use, broaden moderation language, and shift dispute resolution toward California courts and law for non-consumer cases.

changed: data/personalised ads language now uses personal data and more explicit consent framing added: stronger moderation/removal and review-right limits for policy violations changed: account termination notice and remedy language changed: non-consumer disputes now go to California courts under California law

2026-04-30 Terms of Use shift +1 ead3945

Instagram’s terms now add ad-free subscription options, shift governing law and dispute forums, and expand Meta’s content moderation and account-termination procedures.

added: option to subscribe and use products without ads changed: disputes now go to courts in the user’s country or Ireland depending on use expanded: content removal/appeal and account termination notice procedures clarified: Meta Platforms Ireland Limited is the contracting entity added: complaints handling and EU communications references

2026-04-21 Privacy Policy shift +2 a8e59c4

Meta greatly expands disclosed data collection, sharing, AI training, cross-company use, and retention practices, including data from non-users, partners, devices, and legal/safety requests.

added: collection from partners, devices, cookies, contacts, and non-users added: AI interactions and some videos may be used to develop/improve AI added: broader sharing with Meta companies, integrated partners, law enforcement, and third parties added: detailed retention/deletion timelines and reasons to preserve deleted data clarified: location and off-platform activity can be used for personalized ads

2026-04-21 Terms of Use shift +2 a8e59c4

Instagram replaced a login page with Facebook/Meta terms, introducing broad rules on personalized ads, data use, content licenses, account suspension, liability and dispute handling.

added: personalized advertising funded by use of personal data added: broad license and delayed deletion terms for user content added: Meta rights to remove content and suspend/delete accounts added: liability disclaimers and California venue for many disputes clarified: these are Facebook/Meta terms, not Instagram-specific terms

2026-04-20 Terms of Use shift 0 fb6ddb1

No substantive change.

added: section heading links near the top of the document clarified: document navigation with questions about the service, funding, and privacy policy unchanged: substantive terms governing Instagram use

2026-04-20 Terms of Use shift +2 2ae5e49

Instagram replaced a cookie notice with full Terms adding broad content licenses, ad-funded data use, account termination rights, liability limits, and dispute rules.

added: license to use, modify, and distribute user content worldwide added: personal data use for targeted ads on and off Meta products added: broad rights to remove content or terminate accounts added: liability disclaimers and limits on damages added: dispute venue and governing law rules